We’re eager to have spoken to Chicago SEO expert Jeremy Greenberg from 97 Switch for another installation of the Featured SEO Expert Series! ) 97 Switch is one of SEOblog’s Top SEO bureaus in Chicago.
Jeremy Greenberg based 97 Switch at 2013 after finding how much he appreciated solving digital marketing issues for customers. Today, Jeremy proceeds to accept an active leadership role in his business. He helps individuals solve a vast selection of digital marketing battles by turning them into opportunities.
What do you state is exceptional and/or hard about the Chicago SEO market?
“97 Switch stands out because we focus on making people happy for long periods of time. We realize this requires that the work we do must make sense to them and leave them better off after our assistance. We do this by setting realistic expectations and executing exactly what we say we will do. Because of this, we have a lot of people who are willing to speak about their relationship with us because of the way we help their business.”
How does your agency stick out at a crowded marketplace such as Chicago? )
“Since we have our own machine learning-powered software and ranking factor data analyzed for almost a million websites, we’re able to speak our clients’ (even the most technical ones) language. We’re able to convince the savviest client that our techniques are rooted in hard data and a deep understanding of how search engine algorithms work. We are not the average, sort of, “SEO guru” personality cult, which compels agency credibility in different companies.”
Can you share a success story in the local SEO campaign based around the Chicago region?
“We have partnered with a Chicago hotel that’s pick service. We realized what made this hotel stand out is your place, quality of service and value individuals received in comparison to other hotels in the region. This hotel concentrates on making people happy with a fantastic experience for your price. This helped deliver them a good deal of positive reviews, which aided their TripAdvisor ranking.
Meanwhile, we began to concentrate their content round the largest reason why folks visit these, which was situated in downtown Chicago. We did so with applicable site content, social networking, and spouses we targeted for referral traffic. The blogs spoke about things to do in town and were exceptionally shareable, and also the social media articles were frequently trendy photos of Chicago places that also obtained a great deal of shares. Because of an assortment of attempts, for a time period, we had the hotel site have an ordinary position on Google for 170,000 search using the expression”Chicago” be 2.8 position overall in the outcomes.”
What is your best advice you ever received in business?
“Learn how to listen and learn from people.”
What do you believe is the main quality which makes an agency really excellent?
“I think an agency is great when it does everything it can to make the people they support successfully happy. It seems it’s easier to make people happy when an agency has a team of people that have curious minds that are great at listening and learning from the people around them.”
Any forecasts for the future of SEO?
“The biggest prediction for the future of SEO is that it will require more and more transparency of what is going on in a business. This will be accomplished with creating all kinds of content that does a really good job of telling the story that people are looking for.”
What is the response when you hear “SEO is dying”? )
“My reaction is that baseline SEO efforts on a website are becoming less significant. Over time, SEO will be using more and more factors to bring legitimacy to a website. This makes companies consider a more comprehensive approach to helping the SEO of a website.”
What do you believe is the most significant contributor to keeping customers contented?
“Always delivering what you say you will do.”
Interested in being regarded as an SEOblog “Featured SEO Expert”? Reach outside to our staff at data @Marketing Media Wizard.com! We’d really like to hear from you and provide you a high-traffic platform to talk about your own SEO agency’s narrative and insights.