We’re eager to have interviewed Pittsburgh SEO expert Ashleigh Bowling from Cosmitto for another installation of the Featured SEO Expert Series! ) Cosmitto is one of SEOblog’s Top SEO bureaus in Pittsburgh.
Ashleigh Bowling is an SEO and content strategist in Cosmitto, working with both B2B and B2C customers across multiple industries — by eCommerce and traveling to real estate and banking. Ashleigh and Cosmitto concentrate in on-page SEO (keyword research, content and HTML source code optimisation ), in addition to off-page SEO (link construction, brand marketing, social networking marketing and so on ). Ashleigh’s favorite part of her job is working with customers to produce their voice and construct a community via their site and also social networking pages.
What do you state is exceptional and/or hard about the Pittsburgh SEO market?
“The SEO industry has really been on the rise in Pittsburgh, with some freelancers being able to focus solely on optimization. SEO wasn’t always regarded as its own entity here, at least not entirely, but now its importance is more widely recognized and there are more SEO specialist positions opening up.”
How does your agency stick out at a crowded marketplace such as Pittsburgh? )
“Most of us are experienced content writers first, so we’re able to produce excellent copy and optimize it. Some agencies only focus on optimization, but we don’t underestimate the power of meaningful, entertaining, well-researched writing in tandem with SEO. The end result is content that actually answers your customer’s questions, the main goal of digital marketing.”
Can you talk about a success story in a local SEO campaign based around the Pittsburgh region?
“We work with a Pittsburgh audio, video service and installation company. After six months of implementing our strategies, roughly 90% of their online leads now come from organic traffic.”
What is your best advice you ever received in business? )
“You don’t have to be the smartest person in the room. Instead, be the person who is most eager to learn. There is always room to grow, no matter how experienced you already are.”
What do you believe is the main quality which makes an agency really excellent?
“Our ability to accept setbacks and learn from them.”
Any forecasts for the future of SEO?
“‘Good enough’ won’t always cut it. As people begin to fully understand the importance of SEO, they will have to constantly improve to remain relevant.”
What is the response when you hear “SEO is dying”? )
“Well, is Google dying? No, it’s alive and well — just like SEO. SEO will become increasingly important as even more content is added to the internet and we require a better method of combing through that surplus of information.”
What do you believe is the most significant contributor to keeping customers contented?
“Realistic goal setting. Here at Cosmitto, we do our research to make actionable and attainable goals, sharing our progress every step of the way. We’ve found that being as honest and transparent as possible is the key to building lasting relationships with clients. Plus, we’re not into fluff here. If you work with us, we won’t try to dazzle you with a dressed-up service order. We prescribe what works and if necessary, we adjust. It’s really quite simple.”
Interested in being regarded as an SEOblog “Featured SEO Expert”? Reach outside to our staff in [email protected] Media Wizard.com! We’d really like to hear from you and provide you a high-traffic platform to talk about your own SEO bureau’s narrative and insights.